Data buyers
Fable Data is Europe’s leading source of consumer transaction data, covering major European economies including UK, Germany and France.
Get insight on individual merchant and category performance, macro growth trends, pricing and consumer behaviour changes in realtime.
Fable’s clients have access to the most comprehensive anonymized dataset of European banking and credit card transactions.
We source our data directly and exclusively from European banks and card issuers.
Our advanced proprietary algorithms enable us to accurately extract merchant and category information from each card transaction. We further enrich the data with detailed merchant and consumer attributes.
Fable has developed a unique methodology of ‘privacy by design’ so that responsible data handling and the preservation of privacy is always our first consideration.
Informing essential business decisions
Big Tech
Euro Retail
CPG
Row level solutions providing every transaction from every user with daily updates
Fable Signal is designed for data driven businesses who want a comprehensive read of the European economy.
Benefits
Not available with any other data supplier
Diverse data sourcing for a well stratified sample
Always anonymized and GDPR compliant
Extensive coverage of merchants across key European economies with 7+years history
Granular transaction data cleaned and tagged by merchant
Market leading latency of 3 days from transaction date
Every transaction with detailed merchant and consumer attributes
Our team of researchers, data scientists and analysts on hand to support with onboarding
Using Fable’s transaction data for the UK and Germany, the International Monetary Fund (IMF) has released a Working Paper on changing consumption patterns, and the resulting inflation bias during the COVID-19 pandemic. The paper uses Fable’s data to update the official inflation weights and quantify the resulting inflation bias, as official weights become outdated when…
Researchers at the IMF have published another working paper using Fable’s data. The paper demonstrates the advantages of having high-frequency data to help improve the identification of the effects of monetary policy. The differences are particularly noticeable when compared to more traditional data sources on consumption, which are usually subject to less frequent aggregation. Additionally,…
In this week’s report, spend in the UK was flat 0% versus 2021 (YoY) and up 14% versus 2019 (Yo3Y). Spend in Germany was up 9% YoY and up 8% Yo3Y. In the UK, as we head into the peak holiday shopping season, spend declines are being seen across most High St regions relative to last year. In Germany, in contrast to the UK, spend growth is being seen across the High St and in some select categories including Clothing & Apparel, Sporting Goods and Health & Beauty Stores
In this week’s report, spend in the UK was flat 0% versus 2021 (YoY) and up 10% versus 2019 (Yo3Y). Spend in Germany was up 10% YoY and up 2% Yo3Y. In the UK, Travel spend has picked up ahead of the holiday season. Electronics and Home/Furnishings/Appliances and key food related categories have not shown any major improvements. In Germany, Travel and Public Transport spend growth is above UK levels. Food & Beverage and Grocery/Bakery/Confectionery spending remains consistently higher than last year, continuing the trend seen through H2.
It is sourced directly and exclusively from banks and credit card issuers. We are proud of the long- term partnerships we have built with global banks, who trust us to handle, share and commercialize their data.
We have over seven years of history for demand forecasting and trend analysis, and we cover the performance of a high volume of merchants including listed and private companies. Our data portfolio is constantly updated as we onboard new European data partners. Please contact us for the latest information on global coverage and scale.
Our data is pan-European. We are continuously growing the number of European countries we cover and the amount of data we hold for each. For a detailed breakdown, please get in touch.
No. We have strict onboarding and quality assurance practices in place to ensure all our data at onboarding states is PD free. Our rigorous quality assurance processes ensure this remains the case.
Yes, we offer a 30–day trial of our live feed and full history. Trials are available on all products. Please get in touch to find out more.
Yes. Our products come with additional material to enable all technical teams and allow them to get the most out of our data.
In addition, our team of researchers, data scientists and analysists are always on hand to support with the onboarding of our data at the start, and analysis during evaluation.
We offer annual subscriptions to our data products.
We offer row level transaction data (Fable Signal), which provides the most granular view of the European economy. We offer a daily live feed of individual transaction by individual user, formatted similarly to the rows on a credit or debit card statement.
We offer a range of different price points to suit all our clients depending on the sectors and geographies that most interest them. Please get in touch if you’d like to find out more.
Our data is typically delivered via AWS S3 and we are constantly reviewing other access methods so that our clients can access and get the most value out of our data in a way that suits them. Please get in touch if you would like to discuss your preferences for accessing our data.
